Kaspersky and Airtel partner to make a more secure base for customers. This collaboration between the two companies will allow Airtel customers to purchase Kaspersky Total Security solution directly from the Airtel Thanks app in a matter of few clicks. Also, Airtel customers would also be able to enjoy exclusive deals on these advanced solutions from Kaspersky.
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Eugene Kaspersky, CEO of Kaspersky, said: “We’re very much looking forward to supporting Bharti Airtel, the leading global telecommunications company and one of the biggest mobile service providers, in its goal to protect their users, create a more secure internet, and build a safer digital world together with Kaspersky. I’m convinced that this partnership will further contribute to establishing Airtel as an innovational pioneer and a leader in its industry.”
As for how this can be done, Airtel customers would need to download the latest version of the Airtel Thanks app> Go to ‘Shop’ section> Go to lifestyle offers> Click on the Kaspersky banner and get started.
Airtel has shared why they are doing this, and according to them, an alliance is formed with the aim to increase cybersecurity awareness amongst Indian internet users and encourage them to practice cyber safety in the wake of growing cyberthreats. Cyberthreats are constantly evolving and cybercriminals in the past 2 years have been actively targeting internet users in India. Mobile users are also at risk as cybercriminals are constantly targeting them for financial gains, as well as to obtain important private data. So, this is the reason, why these two brands are partnering.
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