Asus Zenfone Lite(L1) and ZenFone Max (M1) with 5.45-inch full-view HD+ 18:9 display, Snapdragon 430 SoC launched starting at INR 5,999

Asus made a great comeback to the Indian smartphone with the launch of two new smartphones under their Zenfone this year- the Zenfone Max Pro(M1) which is a midrange device and the Zenfone 5Z which is their flagship smartphone. Now, the company had announced two new budget smartphones- the Asus Zenfone Lite(L1) and Asus Zenfone Maz(M1) which is all set to take on the likes of Xiaomi Redmi 6A, Redmi 6, Realme 2.

Both the smartphones pack in a 5.45-inch full-view HD+ (720 x 1440) 18:9 2.5D IPS FullView display with 82% Screen-to-body ratio and metallic finish. They are powered by an Octa-core Qualcomm Snapdragon 430 processor clocked at 1.4Ghz, Adreno 505 and is packed comes in 2GB+16GB(Lite) and 3GB+32GB(Max) configurations with microSD support up to 256GB. They both are running on the Zen UI 5.0 on top of Android 8.0 Oreo.

In the camera department, these smartphones come with a 13MP rear camera with 5P lens, f/2.0 aperture, 1.12um pixel size, 0.03s PDAF, LED Flash and support Auto, Beauty, Pro, Panorama, Time Lapse, Portrait, and HDR modes. At the front, the Asus Zenfone Lite(L1) comes with a 5MP front camera with 3P Lens, f/2.4 aperture, 1.12um pixel size, LED Flash and the Asus Zenfone Max(M1) comes with an 8MP front camera with 4P Lens, f/2.0 aperture, 1.12um pixel size, LED Flash. They come with support for different modes like Auto, Beauty, Portrait, HDR. The Zenfone Lite(L1) comes with face unlock feature and the Zenfone Max(M1) comes with a rear-mounted fingerprint scanner as well as face unlock feature.

Asus Zenfone Lite(L1)

• 5.45-inch full-view HD+ (720 x 1440) 18:9 2.5D IPS FullView display
• 1.4GHz Octa-core Qualcomm  Snapdragon 430 SoC, Adreno 505
• 2GB RAM
• 16GB internal storage with microSD support up to 256GB
• 13MP rear camera with 5P lens, f/2.0 aperture, 1.12um pixel size, 0.03s PDAF, LED Flash
• 5MP front camera with 3P Lens, f/2.4 aperture, 1.12um pixel size, LED Flash
• Android Oreo 8.0 with Zen UI 5.0
• 3000mAH battery, 5W charger
• Face unlock
• Dual SIM, VoLTE, Wi-Fi 802.11 b/g/n, Bluetooth 4.0, GPS, AGPS, GPS, GLONASS
• Sensors: Accelerometer, E-Compass, Proximity, Ambient light
• Thickness: 8.15mm and Weight: 140gms

Asus Zenfone Max(M1)

• 5.45-inch full-view HD+ (720 x 1440) 18:9 2.5D IPS FullView display
• 1.4GHz Octa-core Qualcomm  Snapdragon 430 SoC, Adreno 505
• 3GB RAM
• 32GB internal storage with microSD support up to 256GB
• 13MP rear camera with 5P lens, f/2.0 aperture, 1.12um pixel size, 0.03s PDAF, LED Flash
• 8MP front camera with 4P Lens, f/2.0 aperture, 1.12um pixel size, LED Flash
• Android Oreo 8.0 with Zen UI 5.0
• 4000mAH battery, 10W charger
• Rear fingerprint scanner, Face unlock
• Dual SIM, VoLTE, Wi-Fi 802.11 b/g/n, Bluetooth 4.0, GPS, AGPS, GPS, GLONASS
• Sensors: Accelerometer, E-Compass, Proximity, Ambient light
• Thickness: 8.7mm and Weight: 150gms

Pricing and Availability

The Asus Zenfone Lite(L1) is priced at INR 5,999 and the Asus Zenfone Maz(M1) is priced at INR 7,499. They will be exclusively available on Flipkart in Black and Gold color options.

Launch Offers

• ZenFone Lite (L1): Complete Mobile Protection at the special price of INR 99
• ZenFone Max (M1: Complete Mobile Protection at the special price of INR 99 and ‘No Cost EMI’ upto 6 months, starting at INR 1,250 per month on both credit and debit cards of leading banks
• INR 2200 Cash Back (Instant credit of 44 vouchers of INR 50 each which can be redeemed upon subsequent recharges in MyJio App)
• 50GB additional 4G data (5GB 4G additional data voucher per recharge for first 10 recharges) for Jio users recharging with INR 198 and INR 299 plans will get following leading offer

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