Cheetah Mobile, a mobile internet company that has developed some of the most popular Android apps like Clean Master, CM Launcher has announced that they have now integrated Artificial Intelligence(AI) to all of their Utility Apps. Currently, the Company has over 580 million active users worldwide. AI and big data are two major focuses for the company and India is one of its largest markets in terms of installations and active users, and exclusive features for Indian users are coming in the imminent future, said the company.
Cheetah Mobile has integrated AI technology in its utility apps like CM Launcher, Clean Master, Security Master, CM Locker, and Cheetah Keyboard so that they will become more personalized and faster. India is one of the company’s top-performing countries for mobile tools, Cheetah Mobile is working towards localizing these apps to provide a unique experience for Indian users. These customizations include exclusive launcher app themes for festivals such as Holi. The Cheetah Keyboard app also provides highly localized language optimization options such as “Hinglish” making our keyboard one of the most efficient keyboard apps for users in India.
With the help of AI photo search capability, Clean Master is able to scan for repeated photos and clean up images. Similarly, CM Launcher utilizes deep learning to analyze usage behavior over time to recommend personalized themes to users. Cheetah Keyboard uses AI-powered advanced predictive text, to suggest replies and save valuable time for users. Facial recognition technology is already being used in Cheetah Mobile’s Live.me social live broadcasting app, which produces more than 300,000 hours of user-generated live content each day.
“Artificial intelligence is changing the way we interact with our desired brands and will play a critical role in the future of customer engagement,” said Edward Sun, VP at Cheetah Mobile. “While we have made momentous advancement in building a global mobile advertising platform, we are only getting started. We believe in the ability of AI technology to unlock the potential of the modern workforce and will offer a chance to bypass competitors and disrupt the industry landscape.”
