Swipe has announced that the Swipe ELITE Star will be available on Flipkart in two variants starting today. The Gold variant (1GB + 8GB) of ELITE Star is priced at INR 3,699 and the enhanced memory variant (1GB + 16BG) is newly introduced in Black & While color is available for INR 3,999.
The device is running on Android Marshmallow 6.0 and Indus Operating System for the users preferring regional language, the device is 4G VoLTE-ready.It comes with two storage options, 8GB (Gold) and 16 GB (Black & White) of internal memory. It houses a 5MP Rear Camera and 1.3 MP Front Camera. It comes with a 4-inch display and is packed with a 2000mAh battery.
Talking about the launch of new variants of ELITE Star, Mr. Shripal Gandhi, founder &CEO of Swipe said, “To cater to the large entry-level population, we have re-designed the popular ELITE Star smartphone keeping in mind their unique needs. Also, keeping in mind the linguistic preference of the target users, we have designed the phone to operate on the Indian regional languages with the innovative Indus OS that eliminates the language barrier among people, and helps us move towards a cashless economy.”
On pricing strategy, Mr. Gandhi said, “While we ensure that our products are rich in features – matching with the latest in global technology trends, we also ensure that they are affordable and easy to use for everyone – even for the people in the remotest corner of the country.”
Commenting on the partnership, Ajay Yadav, Head – Mobiles, Flipkart said, “Flipkart’s partnership with Swipe Technologies is creating new milestones with every exclusive launch. After receiving great response to previous phones, we are glad to bring new variants of ELITE Star to our customers. With Flipkart’s wide market reach coupled with seamless consumer financing options, we are certain that this new phone will be well received by our customers.”
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