LeEco has swiftly made inroads into the hearts of Indian users through its products. This is validated by the impressive sales records achieved by LeEco during its recently concluded EPIC 919 shopping fest. LeEco kicked off its biggest global online shopping in India on September 19 which was extended by 24 hours due to users demand. At the end of the festival, LeEco has created new sales records by selling nearly 70,000+ Smartphones, 2000+ TVs and close to 20,000 accessories. LeEco had expected to achieve a sales revenue of INR100 crores during this shopping carnival which the company has proudly over-achieved.
Commenting on the momentous occasion, Atul Jain, COO, Smart Electronics Devices, LeEco India said, “919 is LeEco’s biggest online sales festival that is highly celebrated across the world. We’re thrilled to bring it to India this year and are over-whelmed by the encouraging user response. In-line with the global record-breaking sales performance, we’ve achieved incredible sales milestones in India as well. It is truly humbling that user response that helped us exceed our target sales figure and notch up a Rs 100 crore+ record. We remain committed to extending similar rewarding deals on our Super products in the future as well to our swiftly expanding user community.”
Accessories by LeEco that were exclusively available on LeMall.com also received unprecedented user response. LeMall.com registered sales of close to 20,000+ accessories that included Bluetooth speakers, Bluetooth Headphones, CDLA Headsets, Reverse in ears, Ring Brackets and Cases, Covers and Screen Protectors.
Speaking about the event, Ajay Yadav, Vice President- Mobiles, Flipkart, said, “Our partnership with LeEco has come a long way. From being the Launchpad for the brand in India, Flipkart is currently working with the LeEco team to significantly expand their market share. Through this journey of hyper growth, LeEco has been a part of few record sale events at Flipkart. And the brand has also undertaken hugely successful stand-alone sale events on Flipkart.”
He also added, “EPIC919 is a global sale event for LeEco, and we were happy to combine our efforts in making this signature brand event a huge success in India as well. The unprecedented success of the sale event in India not only reflects the dominant share Flipkart has in the smartphones segment but also stands testimony to the growing market share and consumer share of LeEco.”
The event went live from midnight of September 19 on LeMall.com and Flipkart and was concluded on September 20, 23:59 hours. As part of the shopping festival, LeEco extended never-before discounts and deals on its Superphones, Super TVs and accessories. With highly attractive offers, LeEco won the hearts of millions of Indian users.
What products did you people get in Epic919 sale? do let us know in comment section below.
