Sennheiser Electronics India Private Ltd, today announced the expansion of its range of audio solutions across the length and breadth of the country. The Sennheiser audio experience will now be available at more than 2500 touchpoints across the country through a robust distribution network, giving music lovers a chance to experience Sennheiser headphones at their doorsteps.
Sennheiser, known for its cutting edge audio solutions and pristine audio experience, has been a pioneer in building headphones category in the Indian market with its great products, excellent customer service and innovation. With the expanding touchpoints across the nation, Sennheiser lovers can now get a hands on experience of their favourite Sennheiser headphone in their city, giving the the opportunity to choose the headset suited for their needs.
The expanding footprint of the brand through special touchpoints across stores in country will bring consumers within the reach of the premium Sennheiser experience.
On the growth strategy, Mr. Kapil Gulati, VP – Sales & Marketing (Consumer Segment), Sennheiser Electronics India Pvt Ltd. said ”Sennheiser has witnessed the Indian headphones market grow manifold since our forray in India in 2007. Headphones have become an integral part of everyday life of consumers, with the increased consumption of music on smartphones while being on the move, gym, office or at home. We are looking at witnessing an accelerated double digit growth in this segment over the next few years with more awareness among consumers. We recognize the potential in India and we are delighted to extend our immersive sound experience for Sennheiser fans across the length and breadth of the country through our partners.“ He further added, ”With the expansion of our experience across touch points we continue on our journey of not just offering our customers an experiential product showcase but also continue our efforts to educate customers about our culture and belief in innovation and producing high quality sound.”
The Sennheiser touchpoints will offer consumers a hands-on experience of the Sennheiser products that will enable consumers to choose the best products as per their needs.
Sennheiser lovers can now enjoy the premium experience starting from Rs 990 for in-ear with noise isolation headphones, Bass driven on-ear foldable headphones at Rs. 1490 and Universal smart phone headset Rs. 1990.